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Ericsson and Canon demonstrate photography of tomorrow
Posted: 26-Mar-2001 [Source: Ericsson press release]

[The photo of the T68 laying on top of a WAPsight business card was shot at the Ericsson booth at CeBIT. The photo was transferred in real-time using MMS and sent to a web address for us to retrieve at our convenience.]

At CeBIT, Ericsson and Canon companies are demonstrating how pictures taken by a Canon digital camera are transferred to an Ericsson phone, using Bluetooth wireless technology. The pictures can then be viewed in the phone display and sent as an e-mail attachment or an MMS message. Initially announced in November last year, the agreement between Ericsson and Canon was the starting point for a strategic collaboration on transfer and management of digital images between cameras and mobile devices using Bluetooth wireless technology. Both companies believe that this joint development project will help drive the mobile Internet market, and provide great opportunities for consumers by giving them access to products that work smoothly together.

The project is based on the latest Bluetooth wireless technology and an adaptation of the Still Imaging profile, including the OBEX standard protocol. "This strategic partnership with Canon is an important step towards creating killer applications and products for consumers of next-generation wireless devices and networks," says Bo Albertson, Marketing Director Communication of Ericsson Mobile Communications.

Ericsson research shows that applications involving imaging will be among the most popular features in next generation mobile devices, and a driver for the mobile Internet. Today digital imaging products and wireless devices are already two rapidly growing categories of consumer products, and the merging of these two technologies will create entirely new products and applications, such as multimedia messaging.

The collaboration between Ericsson and Canon will result in consumer products from both companies, expected to be announced before the end of this year.

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