Following up on their joint initiative about multimedia content delivery over DSL last December, Alcatel (Paris: CGEP.PA and NYSE: ALA), and Thomson multimedia (Paris Euroclear: 18453 and NYSE: TMS), global leaders in broadband access and entertainment solutions, demonstrate multimedia content delivery in the portable mobile space with a demonstration of streaming video content over a 3G cellular infrastructure.
The novelty of this demonstration at the 3GSM World Congress is the use of a more efficient video compression format based on MPEG4-Part10, an open standard, which holds the promise of improved efficiency suited for bandwidth precious cellular networks. Both companies consider that this breakthrough will unleash the potential of the entertainment video delivery over a broadband wireless network infrastructure. The 3GSM World Congress is probably the ideal tradeshow to showcase and test new technology evolutions. This event brings together network operators, equipment, solutions and technology vendors.
With this demonstration of an end-to-end delivery system, Thomson and Alcatel enable the mobile industry to deliver value added services based on encoders and video servers from Nextream (a Thomson/ Alcatel joint venture), network infrastructure from Alcatel and end user equipment from Thomson. Both Thomson and Alcatel will be leveraging their mutual know how in the delivery of multimedia entertainment content with differentiating features including power and bandwidth efficient audio/video codec technology. Nextream will capitalize on its vast experience in the area of digital video processing and delivery to serve this new market segment.
Thomson develops an integrated product offering of technological systems, products and services along the value chain of audio and video content distribution. While popular digital delivery channels today cover Satellite, Cable, DSL and Digital Terrestrial, Thomson multimedia believes that 3G Mobile Network infrastructure in conjunction with other wireless delivery media will enable cost-effective delivery of selected audio and video content, and prepares for their introduction.
Jean-Charles Hourcade, Thomson Senior Vice-President Research & Innovation, stated : "The development of solutions for delivery of audio and video entertainment content through wireless networks is a natural evolution of the positioning of Thomson. Further radical improvements of the audio and video compression and coding technologies will allow consumers to continue to enjoy their favorite entertainment content anywhere and anytime, expanding their viewing experience into mobility situations. Our partnership with Alcatel will allow us to offer innovative and cost-effective end-to-end solutions, adding a new and powerfull dimension to the entertainment industry."
Etienne Fouques, President of Alcatel's Carrier Networking activities, added: "The advent of personal entertainment marks a major evolution for mobiles that will generate new revenues for the 3G. Our partnership with Thomson and our advance in video integration over telecom networks benefits simultaneously to DSL and 3G networking"