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Nextel Unveils Wireless Business Solutions Initiative
Posted: 21-Aug-2002 [Source: Nextel press release]

[Nextel's Business Solutions intiative announced providing real-time information to a mobile workforce at any location using a variety of wireless devices.]

Reston, VA -- Nextel Communications Inc. today announces its Wireless Business Solutions initiative, addressing the real-time business needs required across the extended enterprise. Nextel is improving the customer experience by helping companies increase productivity through the delivery of real-time information to mobile decision makers at any location. Accessible via wireless phones, handhelds and other devices including laptops, Nextel wireless data solutions enable quick response among workers in the field and streamline operations through faster exchange of information.

"Today, our leadership in meeting and exceeding business customers' needs advances with a reinforced focus on the real-time enterprise," said Jim Mooney, executive vice president and chief operating officer at Nextel. "Wireless Business Solutions deliver quantifiable returns-on-investment (ROI) and offer complete communications tools that are designed for the way businesses work. The enterprise market demands mobile access to corporate databases such as customer service information, marketing and pricing information, order management and logistics systems. Nextel's Wireless Business Solutions provide companies a comprehensive framework for creating end-to-end wireless value."

With Wireless Business Solutions, Nextel brings to market an enterprise-strength wireless platform combining applications, services, tools and the support companies need to deploy productive wireless solutions. Nextel delivers its services on a reliable and secure national wireless network, unlike other wireless carriers that offer advanced services in only pockets of coverage throughout the country. In addition, Nextel also provides businesses with wireless private and in-building custom network services.

First among the industries targeted for Nextel's Wireless Business Solutions are transportation, logistics and distribution, financial services, insurance, manufacturing, professional and technical services, government and education, and utilities. According to DRI-WEFA, these industries spent $17 billion on wireless services in the U.S. in 2001. Included among Nextel's largest enterprise customers are the Automobile Association of America (AAA), ABF Freight System, Inc., Otis Elevator Company and Waste Management, Inc.

"While the rest of the wireless industry is focused on the delivery of undifferentiated voice services, Nextel is adopting a breakthrough approach by adding value through tailored business solutions," said Andrew Cole, global wireless practice leader with ADVENTIS, a leading Boston-based management and strategy consultancy. "Using their strength in the business market as a foundation, Nextel is creating a wireless solutions capability tailored to the specific needs of distinct industry segments. This will create sustained competitive advantage for Nextel in the wireless business solutions marketplace."

Added Wes Kemp, vice president of terminal operations at ABF, one of North America's largest motor carriers: "Nextel's integrated voice and data services have provided the platform we needed to build and deploy wireless fleet management applications on a system-wide basis. Nextel has enabled our communications capabilities to keep pace with our mobile business to improve productivity and responsiveness. It has been a strong partner by providing the network coverage, reliability, and performance that has helped us achieve an outstanding return on our wireless investments."

Nextel's Wireless Business Platform

Nextel Wireless Business Solutions can scale from workgroup to enterprise-wide deployments. Nextel Wireless Business Solutions integrate with corporate intranets and back-office systems, such as sales force automation, order entry, inventory tracking and customer relationship management (CRM), supporting true workforce mobility. Nextel solutions support multiple wireless device types and applications, and provide a platform for professional services to add value in system design, implementation and business process consulting. The Nextel enterprise platform includes five cornerstones:

Network. Nextel provides the industry's most reliable and secure data and voice network, addressing the critical concerns of CIOs and other information managers entrusted with mobilizing mission-critical applications. Nextel's 2.5G, IP packet data network has been up and running for two years. Nextel leads all wireless carriers in North America in the adoption of wireless data services with 20 percent of its domestic customer base - or approximately 2 million Nextel customers. Recently, industry analyst firm In-Stat/MDR reported that mobile Internet users continued to rank Nextel number one in customer satisfaction, a standing based on reliability of service, ease of use, breadth of available applications and quality of service.

Wireless Services. Nextel's 4-in-1 offering of digital cellular voice, Nextel Direct Connect(R)--the incredibly powerful long-range walkie-talkie feature, Nextel Online wireless data and business messaging provides an unmatched set of services for the enterprise.

Applications. Nextel provides a rich array of horizontal applications including Mobile Office Email and mobile messaging as well as access to wireless content and commerce sites. It also offers a deep set of vertical applications covering areas such as field sales and service and fleet management. Nextel vertical partners include: @Road, Intermec, MH2 Technologies, UPS Logistics Technologies, Siebel and PeopleSoft.

Management and Development Tools. Nextel is simplifying how companies manage their mobile applications. For instance, Nextel's Mobile Application Manager offers enterprise customers direct deployment and secure download of Java applications, as well as the capability to manage their own private library of applications. Nextel's advanced Java capabilities also enable network-aware applications to provide secure end-to-end connections between Internet-ready phones and the corporate enterprise. In addition, Nextel has a strong developer program with more than 7,000 Java and other developers and an application distribution web site that provides developers a marketplace for applications.

Support. Enterprise customers want to know they have the network, applications, deployment and integration support they need, when they need it. Nextel maintains partnerships with companies such as Motorola, IBM, EDS, Sun and Research in Motion (RIM) to provide not only the latest wireless handset and Java technologies in its solutions, but also the best in customer care.

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