The world's first MMS (Multimedia Messaging Service) interconnection was inaugurated in Finland today between operators Sonera and
Radiolinja, using equipment from vendors Nokia and Tecnomen.
MMS solutions allow consumers to send and receive rich messages containing text, images, graphics, voice, and audio clips. This new interconnection ability will allow the operators' service subscribers to transparently exchange multimedia messages between Sonera and Radiolinja networks.
This successful interworking utilizes the reliable and secure Sonera GRX service including the new MMS-gateway functionality. With the
enabling infrastructure already in place, the operators were able to implement the interworking with speed and ease.
The MMS interconnection agreement and technical implementation makes Multimedia Messaging a truly mobile mass-market service in Finland. It allows Sonera subscribers to send multimedia messages to their friends who are using Radiolinja's MMS services and vice versa.
"Nokia has always supported open standards and firmly believes that in order for MMS and future 3G mobile services to really fly interconnectivity between different networks and different operators is crucial. The Nokia Multimedia Messaging Service Center (MMSC) is
working with other vendors' MMSCs according to 3GPP technical specifications by using MM4 interface to ensure interoperability,"
says Olli Oittinen, Vice President, Nokia.
"We are delighted to mark this milestone in terms of interconnectivity with Sonera, Radiolinja and Tecnomen and expect international MMS interconnection across Europe and Asia to be a
reality by second half of 2003. MMS interconnection will increase operators MMS traffic and thus revenues as happened with SMS,
although we believe it will take place with MMS in a much shorter timeframe," adds Olli Oittinen.
"Mobile telephony is meant to join people together, regardless of their service provider. The interconnection traffic opened today
constitutes a significant event with regard to the expansion of picture messaging services. Now Finns are able to delight and inform each other in an increasingly versatile manner," says Jouko Lintunen, Senior Vice President at Radiolinja.
"A prerequisite for fast adoption of MMS services is that Multimedia Messaging Service should expand to inter-operator communications. As
the number of users rises, the versatility of the service and the benefits it offers become part of our daily lives. I believe that multimedia messaging will expand as drastically as SMS messaging did in the last decade," says Senior Vice President Janne Vainio of Sonera.
"This is a definite industry milestone in terms of MMS developments," said Kai Kauto, Global VP Sales, Tecnomen. "We believe that the success of MMS will be largely dictated by users' ability to quickly and easily send and receive multimedia messages between networks and devices. The success of the interoperability tests will give the industry much-needed concrete evidence that interoperability is now a reality and reinforces Tecnomen's position as an advocate of open
industry standards and cooperation with other leading players in the market. Tecnomen's MMSC implements the MM4 interface according to
3GPP technical specifications and is now available for all our customers."
In addition operator Suomen 2G is also planning to join, making its DNA MMS service interoperable with the other operator networks.
"Having just launched Finnet multimedia services we are, together with our network operator Suomen 2G Oy, in final negotiations about interconnection agreements with other operators. We wish to take part in creating and further developing a unique Finnish mobile market",
says Ari Tolonen CEO, DNA Finland Ltd.