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Qualcomm and Microsoft Announce Agreement to Enable Windows Media Streaming Capabilities for Wireless
Posted: 24-Sep-2004 [Source: Qualcomm]

[Qualcomm licenses Microsoft Windows Media technology making it possible for consumers to playback and stream Windows Media Audio and Windows Media Video content on wireless devices integrated with Qualcomm's Qtv solution.]

San Deigo and Redmond, Wash. -- QUALCOMM Incorporated and Microsoft Corporation announced that QUALCOMM has licensed Microsoft Windows Media technology and will integrate the Windows Media Audio and Video codecs into QUALCOMM's Qtv(tm) video decoder solution. Consumers will be able to play back and stream Windows Media Audio (WMA) and Windows Media Video (WMV) content on wireless devices integrated with QUALCOMM's Qtv solution. Support for this capability in the Qtv solution will be available in the first quarter of calendar 2005, beginning with QUALCOMM's MSM6250(TM), MSM6500(TM) and MSM6550(TM) Mobile Station Modem(TM) (MSM(TM)) wideband CDMA (WCDMA) and CDMA2000 1x EV-DO chipset solutions.

"The goal of this agreement between Microsoft and QUALCOMM is that high-quality video on mobile phones will soon provide the streaming video experience consumers get with their high-speed wired connections at home," said John Stratton, vice president and chief marketing officer for Verizon Wireless. "The agreement also encourages developers to deliver more powerful multimedia applications, driving continued market acceptance for wireless streaming audio and video content and providing consumers new digital entertainment experiences."

QUALCOMM's integrated Mobile Station Modem solutions will enable acceleration of Windows Media codecs to provide superior decoding performance and lower power consumption, resulting in an enhanced user experience. This agreement leverages the power of QUALCOMM's MSM chipsets with the flexibility of Microsoft's Windows Media codecs to provide faster time-to-market for multimedia-rich wireless handsets.

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