|First-ever Music Series for Mobiles|
Posted: 24-Jun-2006 [Source: Interscope Records]
[Interscope Records and Sprint team up to offer the Sprint Music Series -- nine studio sessions including artists Busta Rhymes, Olivia, Wolfmother and others -- free to Sprint PCS Vision and Power Vision customers every Friday throughout the summer.]
Overland Park, Kan & New York -- This summer, only Sprint customers hold the ultimate "tickets" and "backstage passes" to the music world's hottest new virtual "club." Sprint and Interscope Records announced the premiere of the Sprint Music Series -- the first-of-its-kind, made-for-mobile studio sessions available exclusively on Sprint TV(SM), Channel 33. The Sprint Music Series features a mix of established and up-and-coming artists, including Busta Rhymes, Dashboard Confessional, Keane, Mobb Deep, Olivia, Robin Thicke and Wolfmother, with additional artists to be announced soon.
Each session from the Sprint Music Series will include exclusive audio and video of an artist or group in an up-close, unfiltered performance of three to four songs and an intimate one-on-one interview. The Sprint Music Series will begin June 23 with a session from Dashboard Confessional and will continue every Friday throughout the summer for a total of nine sessions. The Sprint Music Series will be available for free for all Sprint PCS Vision(SM) and Power Vision(SM) customers who have multimedia phones and data plans. dditionally, customers can further enjoy the Sprint Music Series by purchasing the exclusive live recordings in Music Tones, Video Ringers, Call Tones and full-song downloads from the Sprint Music Store(SM).
"Interscope and Sprint are redefining for the industry how music can be enjoyed. The Sprint Music Series is a great way to experience favorite artists and to potentially discover new music that customers may not have otherwise come across," said Courtney Holt, head of new media and strategic marketing, Interscope Records. "This summer, Sprint customers won't have to worry about the potential rain, mosquitoes or stadium traffic of an outdoor concert and can instead see and listen to great performances whenever they have a few extra minutes throughout their busy day."
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