|Virgin Mobile USA marks 4.6 million subscribers|
Posted: 04-Jan-2007 [Source: Virgin Mobile USA]
[Virgin Mobile USA announces it is now serving 4.6 million customers.]
Warren, NJ -- Following a year of important milestones (four million customers in under four years) and innovative service launches such as SugarMama and Penny Texting, Virgin Mobile USA rings in 2007 by announcing it is now serving 4.6 million customers.
"Since the beginning, Virgin Mobile has broken new ground providing quality wireless services without long-term contracts, and this new milestone is no exception," said CEO Dan Schulman. "We provide a genuine alternative that puts customers in control, and more and more people are recognizing the value of our service and brand."
Adam Guy, analyst at market research firm Compete, said, "Virgin Mobile has successfully redefined its value proposition in the highly competitive prepaid marketplace in 2006. The company continues its healthy momentum by demonstrating the strength of their business model and core management team, and their keen understanding of what customers want."
In 2006, Virgin Mobile customers also sent or received 1.5 billion text messages -- the equivalent of every customer on average sending or receiving 30 text messages per month. Maintaining its disproportionate share of the ringtone market, Virgin Mobile saw its customers download well over 4.8 million ringtones in 2006, as well as more than 2.5 million games and graphics.
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