Accuris Networks, an innovator in Fixed Mobile Convergence today announced the launch of its AccuROAM platform specifically designed for GSM to WiFi Hotspot roaming. Accuris Network's solution is based on proven roaming principles, that is AccuROAM preserves the user cellular experience including voice, data, SMS and all supplementary services while using a WiFi hotspot when roaming. This is what differentiates the Accuris Networks' solution from other WiFi Hotspot roaming solutions available today.
Accuris Networks' GSM to WiFi Hotspot roaming solution enables subscribers to use preferred International WiFi Hotspots to make VoIP calls from their mobile phones. The benefit to the subscriber is cheaper roaming calls, while the benefit to the home operator is greater profit margin on the roaming call as there is no revenue leaked to a foreign GSM network. The end result is that Net Profit on roaming revenue can be increased by 30%.
According to Aidan Dillon, CEO at Accuris Networks "Roaming revenue contributes significantly to a mobile operator's bottom line however, with recent EU legislation and competitive offers from VoIP providers, mobile operators' roaming revenue is seriously threatened. At Accuris Networks our aim is to assist mobile operators in maintaining their position in the roaming value chain while at the same time increasing the level of profitability generated from roaming traffic."
Dillon went on to say "we have already secured interest from mobile operators and the key areas of our product that appeals to them are:
* It enables Mobile Operators to compete with VoIP providers on price.
* Using AccuROAM Mobile Operators can offer their subscribers a superior roaming service and seamless customer experience when compared to VoIP providers.
* It's a mobile phone based solution as opposed to a laptop one, so subscribers use the same phone number when making or receiving calls in a WiFi hotspot.
* AccuROAM supports both incoming and outgoing calls to WiFi connected phones, unlike some VoIP solutions that require the subscriber to rely on incoming calls to be handled by GSM.
* AccuROAM is based on proven roaming principles and as such Accuris offers managed roaming where operators steer their subscribers to preferred partner WiFi hotspots.
* Lastly and most importantly AccuROAM enables Mobile Operators to increase the level of profitability on roaming calls.