AT&T announced the immediate availability of its company-branded GPS-enabled navigation service, AT&T Navigator.
AT&T Navigator is designed to provide you with clear and precise audible and visual turn-by-turn driving directions, including full-color moving maps, using GPS directly from your wireless phone. Working with TeleNav, whose navigation service has been available on AT&T PDAs since 2006, AT&T is now introducing its own branded next-generation GPS navigation service for all consumers. The service is available on GPS-capable PDAs and handsets, including the new consumer-focused Motorola Z9.
"AT&T Navigator offers travelers a more convenient alternative than using printed maps or expensive stand-alone navigation devices by allowing them to use a device they always have with them -- their wireless phone," said Mark Collins, vice president of Consumer Data for AT&T's wireless unit. "AT&T Navigator is an ideal tool for all of our customers, whether they are trying to get directions to a new restaurant uptown, an important business meeting downtown or the high school reunion out of town. It's truly an example of handset personalization and mobilization at its best."
AT&T Navigator offers several other features to make your commute more enjoyable and reliable, including mobile access to YELLOWPAGES.COM. Additionally, AT&T Navigator is the only mobile phone-based GPS service that provides integrated speech recognition for address entry and points of interest search. You simply press a single button on your phone and speak the name of the business or address you want to find, and AT&T Navigator will provide voice and on-screen turn-by-turn directions to your destination. Integrated speech recognition is currently available on BlackBerry devices. AT&T plans to make this feature, along with other value-added services, available on more handsets in 2008 and beyond.
Another great feature of AT&T Navigator, available today on all GPS-capable handsets, is real-time traffic updates and route information available directly from your phone. You can get an estimated time of arrival for every route, plus constant updates as you go along so that you always know how long the trip will take -- and can tell friends when to expect you. AT&T Navigator also provides both flow (average speed of traffic along your route) and incident information (auto accidents, freeway construction, etc.) along your route, so you have the ability to navigate around any issues and save time.
AT&T Navigator also steers you in the right direction by making it easy for you to:
* Compare gas prices and get directions to the nearest gas stations, which are sorted by lowest to highest price, with the Gas By Price feature.
* Search along your route to find the nearest restaurants, ATMs, shopping malls, Wi-Fi hot spots and much more by using YELLOWPAGES.COM's database of millions of business locations. As your trusted online source for comprehensive national and local business information, mobile access to YELLOWPAGES.COM gives you the flexibility to search by category or by entering a specific business name.
* Plan your trip before you get into the car by entering your address online from your computer and then synching the address to your phone before you're out the door. When you're ready to get on the road, the address will be right there on your phone, where you need it, and you will receive the same reliable turn-by-turn audio and visual directions to your destination.
A perfect tool for the bustling commuter or business traveler, AT&T Navigator is currently available on the new Motorola Z9 as well as the Samsung BlackJack II, MOTO Q, AT&T Tilt, and BlackBerry devices (8310, 8800 and 8820). AT&T Navigator will also come preloaded on GPS-enabled devices that will be part of the AT&T handset portfolio in the near future. Stay tuned.
AT&T Navigator is currently available to AT&T customers with compatible handsets as a free 30-day trial. If you wish to continue the service after the trial period has ended, you can either pay a monthly subscription charge of $9.99 for unlimited routes or, for Motorola Z9 users, you can use the service with the $2.99 Day Pass option.