Topics Mobile Tech News Sunday, December 17

Headlines

Contact us


Site search:
complete archives list




Site Sponsors:


Don't forget AT&T and Verizon promo codes at Sidepon.com to save money.


Consumer handset demand polarizing
Posted: 11-Aug-2009 [Source: Juniper Research]

[Juniper Research releases report showing growing polarization between low-cost handset demand in emerging markets and high-end smartphone demand in developing markets while mid-range handsets are being squeezed into an ever smaller market share.]

Hampshire, England -- New research has shown how the mobile handset market is becoming increasingly polarised between low cost handsets for emerging markets and high-end smartphones for developed regions – with the mid-range handset market being squeezed.

Low-cost handsets and Smartphones will together account for almost 79% of all new mobile phones by 2014, or just over 1 billion units in all. Operators and vendors are preparing to deal with a massive influx of new users from low-income socio-economic groups in developing markets and a rising demand for complex ‘smart’ devices from affluent users in developed markets.

Vendors such as Nokia, Apple and RIM (makers of Blackberry) are well positioned to benefit from these trends whilst players operating more in the mid range market such as Sony Ericsson and Motorola are having to rethink their strategy.

According to Low-cost handsets report author Andrew Kitson: “Low-cost handset shipments will number more than 700 million in 2014, up by 31% from levels seen in 2008, albeit down slightly from a peak of 716 million in 2012 as some users begin to upgrade to costlier devices. At the same time, smartphone shipment volumes will grow continuously across the forecast period, reaching almost 360 million by the end of the period. We therefore expect that mid-range device sales volumes will fall by more than 41% over the period”.

Other findings from the Low cost handsets research include:

* In 2008, the Indian Sub Continent region accounted for the majority (23%) of low-cost handset sales, due to efforts by operators such as Vodafone to meet low-income users’ needs in markets such as India: by 2014, the region will account for 22% of sales

* Take-up in emerging markets will be boosted by the availability of low-cost, highly targeted localised information services, such as Nokia’s Life Tools offering

Low-cost mobile handsets whitepaper and further details of the study ‘Low Cost Handsets: Markets, Opportunities & Forecasts 2009-2014’ can be freely downloaded from www.juniperresearch.com. Alternatively, please contact John Levett at john.levett@juniperresearch.com telephone +44 (0)1256 830002.

More...

Back to Headlines...

Apple Watch Apple Watch

iPhone 6 and iPhone 6 Plus iPhone 6 and iPhone 6 Plus

Amazon Fire Amazon Fire

Samsung Z - Tizen Samsung Z - Tizen

LG G3 LG G3

HTC One mini 2 HTC One mini 2

OnePlus One OnePlus One

HTC One (M8) HTC One (M8)

Samsung Gear 2 Tizen Watch Samsung Gear 2 Tizen Watch

HP VoiceTab HP VoiceTab

T200 octa-core T200 octa-core

Nokia 2520 Tablet Nokia 2520 Tablet

Samsung Galaxy Round Samsung Galaxy Round

BlackBerry Z30 BlackBerry Z30

iPhone 5S and iPhone 5C iPhone 5S and iPhone 5C

Samsung Galaxy Mega Samsung Galaxy Mega

Sony SmartWatch 2 Sony SmartWatch 2

iOS 7 iOS 7

Jolla Jolla

BlackBerry Z10 BlackBerry Z10

Galaxy S 4 Galaxy S 4

Galaxy Note 8.0 Galaxy Note 8.0

Ubuntu on Tablets Ubuntu on Tablets

LG Optimus G Pro L-04E LG Optimus G Pro L-04E

Firefox OS Firefox OS

Sony Zperia Z Sony Zperia Z



 

Valid HTML 4.1!

RSS © 1999-2017 Traques LLC
All times recorded in UTC
webmaster@MobileTechNews.com