As 2010 draws to a close Juniper Research has drawn up a list of predictions for the coming year, all neatly wrapped up as the top trends for the mobile and wireless industry for 2011. A free report detailing the findings is available to download from the Juniper website today.
Surging Mobile Data Traffic Will Continue to Test 3G Network Capacity
As we predicted at the end of last year, 2010 was the year in which the surge in mobile data traffic, driven by the consumer smartphone boom, began to place the 3G networks under severe strain. A number of network operators have responded by introducing tiered data pricing -- a trend which will undoubtedly increase -- but as smartphone adoption continues apace, network capacity will be sorely tested in 2011.
Tiered pricing (and the use of WiFi as capacity relief) may serve to alleviate the problem to a certain extent, but until we see mass deployments of LTE networks (and, equally important, devices that are LTE-capable), then operators face a nervous period of attempting to manage the transition.
Top Ten Wireless Predictions for 2011
Please see below for a full list of the top ten wireless predictions, with each prediction explained in more detail in the free report available to download from the Juniper Research website.
1. Surging Mobile Data Traffic
2. Augmented Reality to Enhance Mobile Games and Retail
3. Cloud-Based Operating Systems are Launched
4. Mobile Banking will become a "must-have" when opening a new account
5. Mobile Devices Begin to Replace Credit Cards
6. Mobile Handsets Become Even More Sensitive
7. Mobile Lottery Tickets Sales to Soar Fuelled by Deployments in US, Europe, and China
8. Mobile-Specific Threats Lead to Demand for Mobile-Specific Security
9. Buyouts take Social Purchasing to a New Level
10. More Vendors Develop a "GreenHeart"