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Opera Launches Appcelerate
Posted: 27-Apr-2011 [Source: Opera]

[APPCELERATE program is the first of it’s kind to help promote content and applications to a global audience.]

San Francisco -- Calling all app developers, in all markets, interested in distributing their app to any mobile device... We've got a fantastic offer. The Opera Mobile Store is being featured at AppNation today in San Francisco and we are introducing Opera Appcelerate, a special program to help promote your app in a big way.

Opera Appcelerate

The Opera Mobile Store is among the top 10 largest in the world, spanning 200+ countries, 100+ million users, and every platform. Accessible from a phone's browser, or preferably Opera Mini wink , the Opera Mobile Store is the most accessible to end users, handles free and paid apps, and now the most powerful for developers.

“We are very excited about the APPCELERATE program, the first of it’s kind to help promote content and applications to a global audience” said Mahi de Silva, EVP, Consumer Mobile, Opera Software, “Just one month after the launch of the Opera Mobile Store, we are giving developers unique capabilities to promote their content in channels focused on devices, platforms and geographies”.

Accelerate Discovery, Minimize Costs

The Opera Appcelerate program is designed to help developers gain traction on the platform they want, within regions they're targeting by offering unique ways to specify your audience, define a campaign, and even boost your promotion effectiveness with dollar for dollar co-marketing (get it while it's hot):

* Matching co-marketing funds for qualified developers to promote their application - effectively doubling your power! (a limited time offer)

* Featured promotion of select apps within the Opera Mini and Opera Mobile browsers - stand out, get noticed.

* Want to be big in Brazil? You can be! Efficient pay-per-download campaign pricing to target only desired content channels, geographies, handsets and operating systems - Focus on specific regions and only use funds when users download your app. No more hoping you get noticed through expensive broad campaigns.

* Developers, you need to be here. Are you ready to step it up?


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