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MetroPCS Takes on New Markets: Doubles Reach in Less than Three Months
Posted: 25-Jul-2013 [Source: T-Mobile]

[T-Mobile's MetroPCS prepaid business has doubled its reach by adding 15 new markets.]

Bellevue, WA -- T-Mobile US, Inc.'s wireless revolution marches onward. Less than three months after completing the combination of T-Mobile USA and MetroPCS, the company has doubled its MetroPCS brand presence across the country and is bringing "Wireless for All" to 15 new markets.

MetroPCS offers consumers everything they want from their wireless experience without an annual contract or paying an arm and a leg. At a tremendous value of '$40, period,' MetroPCS is bringing its convenient neighborhood access, great service and unparalleled value to more people and connecting them to T-Mobile's powerful nationwide 4G and 4G LTE network. MetroPCS customers will experience speeds on average of seven times faster than the company's previous markets.

MetroPCS is offering its 'all-in' unlimited data, talk and text service - taxes and regulatory fees included - online and at authorized dealer stores in its existing 15 markets, as well as the additional below operating markets announced today. The company is also offering its "Bring Your Own Phone" program to all of its customers, providing them even more choice and great value.

MetroPCS has grown to the #1 no annual contract wireless network brand in the majority of the markets it serves by offering convenience, choice and flexibility for consumers who work hard for their money and deserve more than what they're getting from their carrier today.

"We've been beating our no-contract competitors hands-down for value, and now, with the strength of the T-Mobile 4G network behind us, that lead is only going to grow," said Tom Keys, MetroPCS COO and executive vice president. "We're setting a blazing fast trail and, with our retail partners, will compete aggressively with our '$40, period' rate plan to win over consumers one-by-one." Consumers will enjoy a wide variety of phones -- with access to a nationwide 4G and a growing 4G LTE network, which now reaches 157 million people in 116 metro areas[1]-- including the latest 4G Android(TM)-powered smartphones like the Galaxy S® 4, LG Optimus L9(TM) and Samsung Galaxy Exhibit(TM). In addition, to bolster its line-up in new markets, MetroPCS also announced the availability tomorrow, in select markets, of the Nokia Lumia 521 and LG Optimus F3(TM) to its 4G smartphone portfolio, delivering more handset choices at speeds wireless consumers need for a great mobile experience.

Along with a powerful lineup of smartphone choices, MetroPCS' "Bring Your Own Phone" program enables consumers to pair their compatible device with MetroPCS' affordable 4G service plans, giving them more choice, more savings and more for their money with access to a nationwide 4G network and unlimited - taxes and fees inclusive - for just $40 a month.

The company continues to expand its distribution channels in the newly launched cities, including at leading national retail partners. With this expansion, MetroPCS now offers its affordable, unlimited services in 30 operating markets and is growing with more than 6,700 points of sale in its retail network.

Specific city promotional launch activities will be announced in the coming weeks.

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