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CES: It's the revenge of the nerds
Posted: 06-Jan-2000 [Source: ZDNet]

[Computing industry geeks will dominate this year's giant exhibition of the latest and greatest in everyday devices -- a testament what a techno culture we've become.]

Las Vegas -- "Just a few short years ago when these consummate geeks spoke, the only ones who really listened were their own nerdy kind.

"But now look who's talking at the Consumer Electronics Show, the giant exhibition of the latest and greatest in everyday devices that begins here Wednesday evening. Not Howard Stringer of Sony Corp. of America (NYSE: SNE - news), who headed the list of biggies last year. Not anyone from a TV maker, or a record label or a stereo manufacturer either. Instead, it'll be Microsoft Corp. CEO Bill Gates and Sun Microsystems Inc. CEO Scott McNealy. They'll be joined by Eric Benhamou, the CEO of 3Com Corp. (Nasdaq: COMS - news)., the company that makes the Palm Pilot but still gets the lion share of the revenues from networking equipment.

"Call it the revenge of the nerds, part deux. If the worldwide awareness of the Y2K bug wasn't enough to convince you what a techno culture into which we've evolved, then the stardom of Gates, McNealy and Benhamou at CES should: Their stature here symbolically underscores, yet again, just how mainstream and how ubiquitous information technologies have become.

"The Internet and high-tech features are quickly becoming must-have items for any consumer electronics device.


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