Motorola, Inc. today announced trials of its Unlicensed Mobile Access (UMA) solution with seven major European operators, including TeliaSonera Denmark. The trials are designed to demonstrate smooth deployment for operators planning to introduce seamless mobility across cellular and broadband IP networks, which can benefit operators by growing their share of subscriber spend, minimizing subscriber churn and enhancing the overall subscriber experience.
In addition, Motorola is launching a Network Convergence Operator Clinic, giving both fixed and mobile European operators the chance to learn from Motorola's experience in delivering seamless mobility solutions. This will include deploying UMA and developing and deploying enterprise seamless mobility solutions which offer one number, one voice mail, and one bill for end users. Also, Motorola will help operators assess the business case for its IP Multimedia Subsystem (IMS) and associated services to enable converged voice, data and video applications.
The Clinic will include findings from multiple market trials and best practices on deployment of converged services using various core networks, access networks and devices. Motorola will also help operators understand how they can drive revenue growth and reduce customer churn through network convergence.
TeliaSonera Denmark is trialling Motorola's UMA Solution which includes: turnkey services such as network performance, integration and deployment services; network infrastructure; and dual-mode handsets. The trial will take place in the Copenhagen region.
Motorola's UMA trials are designed to enhance the ability of both fixed-line and mobile operators to build UMA-enabled networks and successfully deploy competitive services on those networks. The trial results will help operators to design networks that offer highly reliable connectivity and access and efficient service delivery.
UMA allows operators to use broadband and wireless LANs as an alternative low-cost access network to the home or office. Users can seamlessly move from one access network to the other. Operators can therefore provide communications that are cost-effective in the home/office and the wide-area together with the convenience of a single handset with a single number, contacts book, voicemail and one bill. In addition, the delivery of wireless broadband to the mobile device offers the potential to provide new data services for subscribers.
From an operator point of view, UMA provides a number of benefits including:
* The ability to offer integrated fixed and mobile services, thereby increasing their share of a customers total spend
* Increase the use of mobile voice and data services in areas of poor network coverage
* Increase the average revenue per user (ARPU) by providing additional voice and data services utilising a wireless broadband connection to mobile devices.
Motorola's UMA solution consists of dual-mode UMA compliant handsets, UMA Network controller and service provisioning systems. Each of these elements integrates into the core mobile network using existing interface definitions.