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AT&T launches new bundle of services
Posted: 22-Sep-2009 [Source: AT&T]

[AT&T's new bundled plan including home phone, high speed Internet, wireless voice with unlimited texting starting at $99 a month.]

Atlanta -- AT&T today launched a new bundle of services that combines all the ways you communicate including home phone, high speed Internet, and wireless voice with unlimited texting — which cable doesn’t offer — starting at $99 a month.

Customers can bundle either AT&T NationSM 450 or an AT&T FamilyTalkSM wireless calling plan, unlimited texting, an ALL DISTANCE® home phone plan with unlimited local and nationwide calling, and FastAccess® DSL, for a $25 monthly discount — a $300 annual savings.

“Our latest bundle offer brings together all your favorite ways to communicate — including wireless calling and texting, that simply aren’t part of a cable bundle,” said Joey Schultz, vice president for wireline consumer marketing for AT&T. “As consumers keep a closer eye on their budgets, they are increasingly seeking ways to bundle all of their essential services to get greater discounts.”

The offer is now available in Alabama, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, and Tennessee for new customers or for existing customers who add at least one new qualifying service to their current package. The $25 monthly bundle discount is an ongoing discount.

“We know from our research that consumers and families shopping for a communications bundle that includes home phone, Internet and especially wireless calling and texting are looking for a less complex way of acquiring and using these services. They’re looking for the convenience of flexible triple-play and quad-play bundles that feature understandable billing plans,” said Mike Jude, Program Manager, Stratecast, a division of Frost & Sullivan.


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